SEO for Gatsby websites
One of the original React frameworks for SSG. Still used on many sites — especially blogs and docs. Gatsby SEO is good but requires maintenance and migration to current versions. Gatsby is mature with rich plugin ecosystem. If your site is already on Gatsby — we optimize it and prepare migration to Gatsby 5+ or Astro/Next.js when needed.
SEO services for SEO for Gatsby websites
Gatsby version audit
Gatsby 2/3/4 are deprecated — we recommend migration to 5+ or an alternative. Cost and risk assessment.
react-helmet and meta tags
Unified meta-tag system via gatsby-plugin-react-helmet with automatic canonical and og.
Schema.org via JSON-LD
Auto-generated markup from MDX/Markdown frontmatter via templates.
Sitemap and robots
gatsby-plugin-sitemap and gatsby-plugin-robots-txt setup with proper exclude rules.
Image optimization
gatsby-plugin-image (or migration to gatsby-plugin-sharp). Critical for LCP.
Legacy site migration
If Gatsby 2/3 — migration plan to 5+ or switch to Astro/Next.js without SEO loss.
What breaks SEO on this stack
Outdated Gatsby version
Gatsby 2 unsupported since 2022 — vulnerabilities, slow builds, risks.
Old gatsby-image
Using legacy component — slow LCP, no AVIF/WebP support.
Long build times
Large sites take 30-60 minutes — can't publish fresh content quickly.
GraphQL and SEO data
Complex GraphQL query architecture often leads to incomplete meta tags on pages.
Plugin conflicts
Old SEO plugins conflict with newer versions.
Hot reload breaks
Dev mode becomes unusable — slows development, SEO fixes painful.
Six steps from audit to result
Version and plugin audit
Which Gatsby version, which plugins, what's deprecated. Decision: update or migrate.
Core Web Vitals
Speed measurements, bottleneck identification, improvement plan.
Meta and Schema.org
react-helmet setup, meta-data unification, JSON-LD markup.
Sitemap and robots
Plugin setup with proper config. Hooks on content updates.
Image and performance
Migration to gatsby-plugin-image, AVIF/WebP, font optimization.
Migration decision
If stack is too outdated — plan to switch to Astro or Next.js without ranking loss.
How we approach modern stacks
Technical foundation first
On modern stacks, every SEO strategy starts with correct rendering and indexation. Nothing else works without it.
Core Web Vitals as a baseline
LCP, INP, CLS — the three metrics Google uses to grade real UX. SSG/SSR stacks make them easy to push into the green.
JS development with SEO in mind
We work directly with your developers — fixing what SEO tools alone can't reach.
Metric-driven monitoring
Not 'set it and forget it' — weekly reports on indexation, speed, and rankings with real numbers.
Other stacks we work with
SEO audit of your SEO for Gatsby websites project
30-minute call with a senior strategist. We'll review the codebase, indexation and Core Web Vitals — and propose a realistic plan.
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