Alice is Yandex's AI assistant powered by YandexGPT, integrated into Yandex Browser, smart devices and search results. For the Russian market — a key AI channel alongside Yandex AI in search.
50M+ Alice users. Without optimisation = missed visibility on Russia's main AI channel.
Voice search via Yandex Station and apps — growing channel. Without optimisation Alice doesn't reply with your data.
Yandex AI shows AI answer at top of SERP (like Google AI Overview). Without FAQPage and E-E-A-T you're not included.
Alice integrated in Yandex.Market commercial search. Without right product schema — not recommended to buyers.
Alice ties to Yandex local search. Without Yandex.Business work — you lose local AI traffic.
Alice powers the AI block in Yandex search — like Google AI Overview. Optimisation = getting into the block.
Alice processes millions of voice queries. Conversational Russian-language queries.
Browser integration — Alice answers directly while browsing websites.
Yandex Station and other IoT — voice queries from home devices.
Alice is integrated into Yandex.Market and commercial search.
We track brand mentions in Alice responses and the Yandex AI block.
We measure your current Yandex Alice visibility: mentions per query, citation quality, competitor benchmark. Tools include our custom NEXUS agents for real-time monitoring.
90-day plan tailored to Yandex Alice's specific algorithm: what content to publish, what authority signals to build, what technical setup is required.
Citation-ready content production. PR placements in sources the platform trusts. Structured data implementation. Each piece optimised specifically for this platform's preferences.
Weekly mention tracking, citation count, traffic referrals (where the platform provides them). If a tactic underperforms — we pivot fast.
Once a tactic proves out, we automate it via NEXUS agents and scale across more queries and content types. Manual work doesn't survive long with us.
Every 90 days: full Yandex Alice strategy review, competitor benchmark update, next-quarter planning. AI platforms evolve fast — strategy must evolve with them.
We don't sell "promotion in ChatGPT" or "promotion in Perplexity" as separate services: the work behind each assistant is largely the same — accurate facts on the site, direct answers, schema markup, external mentions. All of it sits inside the retainer.
We take it standalone in one case only — another vendor runs your SEO and you need the AI part. On our pricing page that's AI-search adaptation, from $1,000/mo.
Being cited cannot be guaranteed: the answer is generated anew on every request.
Each AI engine has different mechanics. Here's what makes this platform unique.
Most clients optimise for 3-4 platforms in parallel. Each one needs its own playbook — that's exactly what we build for Yandex Alice.
Russian FAQ pages with direct answers appear in the Yandex AI block
Voice queries are conversational, long questions — optimise for this format
Yandex local SEO is directly linked to Alice for local queries
Yandex considers behavioural factors — UX improvement affects Alice
Structured data helps Alice understand entities on your site
Closely related. Yandex AI in search is the AI answer block in the SERP. Alice is the voice and text assistant. Both run on YandexGPT and respond similarly to optimisation.
Conversational language in content, FAQ format, concrete answers to 'how', 'where', 'what' questions. Long conversational queries are the key to voice traffic.
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